Detroit Is About To Get Some Pure Michigan Love
The City of Detroit’s revival has seen plenty of press, but this spring, it secures another vote of confidence, this time from the state level. The much loved Pure Michigan campaigns that highlight the near infinite wonders of the glove, will give a nod to post-bankruptcy Detroit in an effort to shift perceptions of the city from being in transition to a proper tourist destination. A far cry from the typical pure Michigan ads, which focus on the state’s natural beauty, this campaign will sho...